FIFA World Cup 2014

Football is without a doubt the most talked about most played sport in Brazil and it has been chosen to host the 2014 FIFA World Cup. On May 29th, 2009, Fortaleza was announced as one of the cities to host a number of the games.

The hosting of huge sporting events such as the FIFA World Cup or the Olympic Games has been proven to encourage urban regeneration and is historically accompanied by improved facilities, transport links and overall infrastructure. Prior to the World Cup of 2002 in France, property values increased by 60% in some of the host cities and increases of 110% were seen on a selection of apartments.

The Brazilian Government has allocated US$4.5 billion to be invested in Fortaleza and the state of Ceara prior to the World Cup in 2014. These will include:

• Airport expansion of 260%
• A new Metro system in Fortaleza
• Road Network expansion and improvements
• Soccer Stadium refurbishment
• Improved Public Transport
• Improved telecommunications
• Improved Healthcare Facilities
• A new Port of Fortaleza